Raccoon Writing School

1. Writing for tech

1.1. Content writing for tech 101

1.2. What you’re getting yourself into

1.3. What you need to know about the tech niche

1.4. What a marketing department in a tech company looks like

1.5. Who’s assigning tasks to you

1.6. Cooperating with people

1.6.1. Marketing specialist, marketing manager, or content manager

1.6.2. SEO specialist

1.6.3. CEO and other C-level executives

1.6.4. Subject matter expert

1.7. Understanding and using tech jargon

2. On content

2. 1. What’s good content?

2.2. Understanding your audience

2.3. The style and tone of your content

2.4. Researching a topic

2.4.1. When to stop researching and start writing

2.5. Plagiarism, uniqueness

2.6. SEO best practices

2.7. Working with the text an expert wrote

2.8. Transforming an expert’s recording into an article

2.9. Writing without bullshit

2.10. Working with numbers and stats

2.11. Ukr-English

2.12. Blog posts vs. articles

2.13. Landing pages

2.14. Home page

2.15. About us

2.16. Case studies

2.17. Ebooks and white papers

3. On writing

3.1. Writing levels

3.2. Improving the flow

3.3. Writing succinct sentences

3.4. What do you do if you’re over/under the word limit?

4. Working as a content writer

4.1. Outlines or briefs, and working with them

4.2. Communication with clients

4.3. Feedback on your writing

4.4. Making a style guide for a client

4.5. Organizing an effective writing process

4.6. Burnout and writer’s block

4.7. Freelancing vs. in-house writing

4.8. What a good portfolio looks like

Congratulations!